Sony Xperia J review
The Sony Xperia J is the smaller and cheaper brother to James Bond's
Xperia T, but don't expect to find this handset mingling with scantily
clad women
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- the Xperia J is far more reserved, less flamboyant, happier to stay
out of the limelight and just get on with life without frenzied car
chases through the French Riviera
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There's a less flamboyant price as well, with the Sony Xperia
hp 2000-2b09wm sata cd/dvd-rw drive burnerJ
setting you back a manageable £175 (around $275/AU$265) SIM-free, or
you can have it for free on contracts starting at as little as £13 per
month on a two year deal.
With that price the Xperia J is left fighting against the Orange San
Diego, HTC Desire C,
compaq presario cq62-210ek sata bd-re blu-ray drive burner player BlackBerry Curve 9320 and the slightly cheaper Sony Xperia Miro.
Looks wise the Sony Xperia J is very similar to the Xperia T,
compaq presario cq62-210ek sata blu-ray combo bd-rom drive with both handsets taking design cues from the popular Sony Ericsson Xperia Arc and Xperia Arc S.
The iconic arched back of the Xperia J is the strongest nod to the past Sony Ericsson handsets,
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provides a unique design which we found pleasing to the eye.
This also means that the Sony Xperia J sits nicely in the palm, and at
124g we reckon it's pretty spot on in terms of weight, with a perfect
balance in the hand and its slender 124.3 x 61.2 x 9.2 mm
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is certainly not overbearing.
It's a sturdy handset, with a good build quality, and while the rear
plastic case is a little on the thin side, it's easy enough to remove,
unlike the one found on the Nokia Lumia 820.
On the front you're greeted by a 4-inch display which is relatively
bright, but at 480x854 isn't too sharp,
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especially when you consider the San Diego has a 600x1024 offering.
That's not to say it's a poor screen and Android 4.0.4 Ice Cream
Sandwich looks perfectly acceptable, with a single-core 1GHz processor
and 512MB running the show.
Below the display is a bezel housing back, home and menu keys, with Sony
not opting for on-screen controls, nor replacing the menu button with
the multi-tasking function Google
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There's
also a front facing, VGA camera above the display while on the left
there's a microUSB port for charging and connecting the Xperia J to a
computer.
It's not a location we're fond of, as a charging port at the base of a
handset makes it much easier to
compaq presario cq60-419wm sata bd-rom bd-combo blu-ray combo driveuse
when plugged in.
On the right there's a power/lock key at the top, with a volume rocker
switch below. We found the power/lock key too small and difficult to
press, making it a chore to do the simple task of locking the Xperia J,
or waking the screen.
Up top there's just a centralised 3.5mm jack, which according to Nokia
and its Lumia 920 makes it easier to
compaq presario cq60-419wm sata cd dvdrw/ram drive burnerslip
a phone into your pocket when headphones are plugged in.
Round the back of the Xperia J, the curved rear cover sports a slightly
rubberised finish, and while it's not quite as grippy as the Desire C,
we didn't feel like we were prone to dropping the handset.
You get a 5MP rear camera flanked by a single LED flash in the top left
corner, while at the base there's a speaker grill.
Hit the power/lock key and a ambient light will radiate out from the
silver strip of bezel on the base of the Xperia J – these lighting
touches are popular with Sony (and previously Sony Ericsson), and we can
trace them all the way back to the w850i with its pulsating orange menu
button.
The Sony Xperia J is an attractive, solid and well appointed handset set
at a reasonable price which is sure to tempt some.Forecast for the
current year
Sony Mobile will ship 35 million smartphones by the end of this year,
estimated the same source.
This would represent a 50 percent increase from last year, but that
might not be enough to leave the company in the black.
"[Sony] is still unlikely to swing back to profitability in the year,"
according to the industry talker.
This may be due in part to the additional scale and high fixed costs
that Sony had to incur after it acquired Ericsson's stake in Sony
Ericsson.
Outsourcing almost half of its Xperia line to Taiwan could reverse that
trend, and Sony has already put the plan into motion.
Foxconn began making low-cost Xperia smartphones in the third quarter of
this year, and Arima and Compal will take on similar duties by the
second half of 2013, according to DigiTimes.
The 50 million smartphone question
How Sony Mobile is able to create enough demand to warrant shipping 50
million smartphones is the big question.
The company's Xperia S and Xperia T were well reviewed, and T (and the
U.S. variant, the Xperia TL) has some star power behind it.
Both the Xperia T and the TL are featured in the new Bond flick,
Skyfall, ensuring that it'll peak the interest of 007-wannabes
everywhere.
It also doesn't hurt that both the Xperia T and the TX models are
receiving feature upgrades this week.
But the real question mark lies with the long-rumored Sony Odin and its
just-as-unconfirmed 5-inch WhiteMagic display. That may be the key to
Sony's 50 million smartphone target.